globe
  1. Essential Reading 5 items
    1. Global marketing management - Warren J. Keegan, Elyse Arno Brill, Sandeep Puri 2014

      Book 

    2. Global marketing management - Warren J. Keegan, Elyse Arno Brill, Sangeeta Puri c2014 (electronic resource)

      Book 

    3. International marketing strategy: analysis, development, and implementation - Isobel Doole, Robin Lowe, Alexandra J. Kenyon 2016

      Book 

    4. International marketing: a global perspective - Hans Mu⁺hlbacher, Helmuth Leihs, Lee Dahringer 2006

      Book 

  2. Recommended Reading 12 items
    1. Differentiation or Salience. - Ehrenberg, Andrew1Barnard, Neil1Scriven, John1

      Article 

    2. International marketing - Michael R. Czinkota, Ilkka A. Ronkainen c2013

      Book 

    3. International marketing - Daniel W. Baack, Eric G. Harris, Donald Baack c2013

      Book 

    4. International marketing strategy: 2003-2004 - Steve Carter, Chartered Institute of Marketing 2003

      Book 

    5. Marketing across cultures - Jean-Claude Usunier, Julie Anne Lee 2013 (electronic resource)

      Book 

    6. Marketing across cultures - Jean-Claude Usunier, Julie Anne Lee 2013

      Book 

    7. International marketing - Philip R. Cateora, R. Bruce Money, Mary C. Gilly, John L. Graham 2020

      Book 

    8. International marketing - Ogenyi Omar 2009

      Book 

    9. OECD compendium of productivity indicators 2018 - Organisation for Economic Co-operation and Development. Directorate for Science, Technology, and Industry, Organisation for Economic Co-operation and Development. Statistics Directorate 2018

      Book 

    10. International migration outlook 2018 - Organisation for Economic Co-operation and Development 2018

      Book 

    11. OECD economic surveys: EURO Area 2018 - Organisation for Economic Co-operation and Development 2018

      Book 

  3. Websites 8 items
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